It Looked Just Like a Tabloid!
Package: National Insider
Product: Psychic 900 Number Service
Client: Psychic Power Network
Click on graphic to see larger version
Psychic Power Center needed a marketing tool that would make clients of their 900-line psychic service want to call for another consultation.
Since tabloids are popular among callers to psychic 900-lines, I created a look-alike to grab their attention and persuade them to call.
I developed the creative concept, wrote the copy, and handled creative direction. This piece won an honorable mention in the WDMI 1997 Jillies.